COMMPRESS breaks down the conversation behind the biggest conversations in culture,
business and current affairs to answer one question: What sparks a smarter conversation?

We’ve done a deep dive on Bondi as a brand partner, made sense of The Met, touted a
presidential tan suit theory and called out a Creed comeback – using all as examples of how to
(and how not
 to) spark smart conversations through SKMG’s three pillars: act, explain and amplify.

So, if you’re in the biz, into culture, or simply enjoy learning more about the logic behind
conversations that shape the way we think and act, make sure you subscribe below.

A Cannesdid Conversation:
Part Three

25 July, 2024.
Like a decadent croquembouche that arrives just as you’ve begun to digest your bouillabaisse, the third and final instalment of A Cannesdid Conversation is here.

Today you’ll find the boys lounging poolside. And, because Andrew and Neil like to keep you on your toes, they’ve finally decided to cover up theirs. But that won’t stop them from exposing the real insights from Cannes Lions 2024, some of which include:


A Cannesdid Conversation:
Part Two

16 July, 2024.
From co-founders to co-video-hosts, your favourite gasbaggers are back for part two of A Cannesdid Conversation. They’ve ditched the astro turf, topped their wine up and headed inside to dish even more on Cannes Lions 2024, what’s on the menu?

Calling bullshit on persona marketing.
The facts on gaming in the entertainment landscape.
A hint of NFL-related name-dropping.
Plenty more AI analysis.